Lacoste

Pure elegance on and off the court. Irina Shayk in #Lacoste for #POP Magazine 🐊 #TeamLacoste

#LeClubLacoste is back in Madrid 🎾🐊 We are ready to celebrate what we love most about the Spanish capital: the Mutua Madrid Open! #TeamLacoste #MMOPEN

Reinventing an icon 🐊 Inspired by the iconic L.12. 12 polo shirt created in 1933 by René Lacoste, the brand introduces a bold new iteration with a pronounced fashion twist. https://lnkd.in/ekb4pWsE #TeamLacoste

When we launched Voices of Crocodelles, the idea was simple: create a space to spotlight the women who move Lacoste forward, across geographies and backgrounds. Honest voices, real stories, and a shared commitment to progress. To close out the first season, I took a moment to reflect on my journey, leadership, gender equality, and the role we each play in building a more inclusive company. Thank you to all who shared their stories, and to the teams who brought this podcast to life with passion and purpose. It’s one more step in our ongoing effort to make Lacoste a place where everyone can grow and thrive. #TeamLacoste

We are proud to welcome Yujin An, leader of the iconic K-POP group IVE, as our new ambassador in Korea 🐊 Yujin An stands out with her vibrant energy and effortless sense of style, redefining the fashion codes of her generation. #TeamLacoste

5TH Avenue just sounds a little more French 🇫🇷 🐊 #Lacoste opens its doors on 5TH Avenue. Clean lines, bright whites and a certain French flair made for the city. Find us now at 575 5TH Avenue. #Lacoste5THAvenue #TeamLacoste

The Crocodile has made its way to the heart of New York, with the opening of our new flagship on the 5th Avenue. Lacoste has strong potential in the United States, and we’re pleased to offer new customers the opportunity to discover our brand and experience our savoir-faire in a setting as iconic as the brand itself. Spanning over 10,000 square feet, this flagship brings together the full breadth of our collections while celebrating our rich heritage. Our ambition in the U.S. market is high, we aim to double our business there. This opening is part of our ongoing commitment to expanding our presence in the country and gives us a unique opportunity to express the full identity of our brand on one of the most prestigious avenues in the U.S. and the world. Thank you to all the teams who brought this project to life. #TeamLacoste

I’m proud that our campaign “Play Big”, developed alongside the team at BETC, has earned the prestigious 50th Grand Prix de la Communication Extérieure 2025. This award celebrates a bold creative vision. At its heart is a monumental sculpture of our iconic Crocodile, reimagined as a dynamic stage for six exceptional ambassadors: Novak Djokovic, Venus Williams, Pierre Niney, Jeon Somi, Ahn Hyo Seop, and Wang Yibo, each embodying the values of confidence, creativity, and audacity. A heartfelt thank you goes out to our committed teams and creative partners for bringing this vision to life. At Lacoste, we’ll keep playing big! #TeamLacoste Union de la Publicité Extérieure GroupM France

We bring our iconic style to the table with the pre-launch of Le Café Lacoste, an immersive pop-up culinary experience starting this summer 🐊 An all-day dining offer coming with elegant desserts inspired by tennis heritage and cocktails that reinterpret René Lacoste’s favourite recipes.   Discover soon our authentic French art de vivre.   Le Méridien Monaco, Monte Carlo 22 Av. Princesse Grâce, 98000   #TeamLacoste Marriott International Riccardo Giraudi

Wandering through Paris with elegance. Brand ambassador Wang Yibo wears the new SS25 collection with Parisian flair 🐊 🇫🇷 #TeamLacoste