Piano Academy 2025 is taking shape. Meet some of the speakers joining this year’s program, including industry leaders from CNBC, Rabobank and POLITICO. Join us October 1-2 in Paris to hear from experts like Danny Peterson, Senior Director of Direct-to-Consumer Subscriptions at CNBC, Freddie Martyn, VP of Marketing at Politico, and Finbar Hage, Head of Digital Platform and Customer Processes at Rabobank. They will share insights across media, finance and digital transformation. We guarantee two days of high-impact sessions, premium networking and exclusive experiences. Early bird pricing is now live, and discounted hotel rates and hands-on training—including a new French-language analytics session—are available. See the latest updates and register: https://lnkd.in/enjc8ZWR #PianoAcademy #PianoAcademy2025 #Paris2025 #DigitalGrowth #DigitalInnovation
Piano
Software Development
Piano's Digital Experience Platform empowers your teams to understand and influence customer behavior.
About us
Piano’s Digital Experience Platform empowers organizations to understand and influence customer behavior. By unifying customer data, analyzing behavior metrics and creating personalized customer journeys, Piano helps brands launch campaigns and products faster, strengthen customer engagement and drive personalization at scale from a single platform. Headquartered in Amsterdam with offices across the Americas, Europe and Asia Pacific, Piano serves a global client base, including Air France, the BBC, CBS, IBM, Kirin Holdings, Jaguar Land Rover, LinkedIn, NielsenIQ, The Wall Street Journal and more. Piano has been recognized as one of the fastest-growing, most innovative technology companies in the world by World Economic Forum, Red Herring, Inc. and Deloitte. For more information, visit piano.io.
- Website
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https://piano.io
External link for Piano
- Industry
- Software Development
- Company size
- 501-1,000 employees
- Headquarters
- Amsterdam
- Type
- Privately Held
- Specialties
- online publishing, identity and access management, paywall, digital subscriptions, metered paywall, content monetization, broadcast media, User segmentation, User identity management, User experience management, analytics, social management platform, data management platform, and digital analytics
Locations
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Primary
Get directions
Herengracht 433
Amsterdam, 1017 BR, NL
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Get directions
111 S Independence Mall E Suite 950
Philadelphia, PA 19106, US
Employees at Piano
Updates
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We are thrilled to share that Piano Analytics and its support services have officially attained a European Data Protection Seal with Europrivacy certification. We're the first in Digital Analytics and one of the first ten organizations globally to achieve this recognition. This independently verified certification reflects our deep commitment to privacy, compliance and the highest standards in data protection. It’s a proud moment that underscores the trust our clients place in Piano—and the trust we continue to earn every day. The certification was delivered by DNV - Business Assurance, an accredited third-party certification body specializing in data protection and information security. Learn more here: https://lnkd.in/egWyaY66 #GDPR #Europrivacy #DataPrivacy #PianoAnalytics #Compliance #DigitalAnalytics #Certification
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Piano is heading to the FinTech & InsurTech Digital Congress in Warsaw, Poland on Monday, April 14. Join Alex Chapko and Oleh Hryha at our booth to discuss how Piano helps financial brands deliver frictionless, data-driven customer journeys—at speed and scale. We hope to see you at the event, where digital innovation meets financial leadership. Learn more how Piano unifies customer profiles to enhance connected customer journeys and experiences: https://lnkd.in/dWd7sdYv #FinTech #InsurTech #Piano
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Piano is heading to Measurecamp Amsterdam on Saturday, April 12. This event brings together analytics and data professionals for a full day of knowledge sharing, discussions, and networking. If you're attending, connect with our team to talk about the future of analytics and personalization. Piano leaders Marie Fenner, Global SVP of Analytics, Samia ABARA, VP of Partnerships, and Fabien Le Thuaut, Senior Product Manager, will be there and ready for meaningful conversations. Learn more: https://lnkd.in/e88xAV7r #MeasureCamp #Analytics #Data #Piano
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Find us at the News Industry Mega-Conference Conference from April 14–16 in Orlando, Florida. We look forward to joining fellow media leaders as we dive into the future of news—and how to drive digital-first growth through connected analytics and activation. Stop by the Piano booth to meet Piano leaders, Zach Lynch and Michael Silberman, to get a personalized demo and a look at what’s new. Learn more about Piano’s impact on the publishing space before the event by exploring our 2024 Subscription Performance Benchmarks Report. https://lnkd.in/ePH2e_Dp #DigitalPublishing #MediaInnovation #AudienceEngagement #PublishingTech #DataDrivenPublishing #MediaStrategy
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Too many teams still operate with conflicting metrics and fragmented data. In this clip, BBC’s Head of Data & AI Governance, Nathalie Berdat, shares how true interoperability, strong governance and cultural alignment turn data into a shared asset—one that drives impact across the business. Watch now to hear how the BBC is rethinking data strategy from the inside out: https://lnkd.in/eZrVkJvv #PianoAnalytics #DataGovernance #DigitalStrategy #AI #Leadership #BBC
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Great insights from this year’s International News Media Association (INMA) Summit in Amsterdam. It’s exciting to see so many publishers embracing data-driven experimentation to grow engagement, known users and subscriptions. We're especially proud to see how the Piano platform is empowering media organizations to activate these strategies—from ML-powered segmentation to continuous testing and optimization across the customer journey. Well said, Alex Chapko 👏
Global SVP, Alliances @ Piano | B2B SaaS Executive | Media, AdTech, Martech Expert | Driving Strategic Growth & Value Creation
International News Media Association (INMA) Media Summit in Amsterdam this year is so reach of specific, actionable recommendations to grow audience engagement, known users, and recurring subscribers. I think this time, ML-powered user segmentation capabilities play a significant part, if not the main one, in successful use cases, and there is a lot, I mean A LOT, of testing. Those who are not looking for a single best tactic but set up editorial, product, and marketing processes in media organizations around the enablement of their teams to test, fail, learn, and optimize are seeing the most significant growth. This session with Karen and Michael on how to take action in the customer journey to maximize total revenue perfectly sums up what we believe is the state-of-the-art approach to this repetitive data-driven process of learning and improving your customer journey. It is very inspiring to see how many of the news media companies on the stage are applying the Piano platform to enable these changes in their businesses.
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Great few days at #OneToOneMonaco with our team—connecting with partners, clients and peers across the industry. Always valuable to be part of conversations shaping the future of digital experience. Thanks to the organizers for another standout edition. #Piano #PianoAnalytics
Sales Director 🇫🇷 | Piano Analytics | 🇪🇺GDPR & ePrivacy Exemption since 2014
What a fantastic edition of One to One #Monaco! 🚀✨ Three days of insightful conversations, exciting new opportunities with amazing brands, and the pleasure of reconnecting with friends, partners, and former colleagues. A huge thank you to the organizers for making this event such a success! Barbara BEATRIX & the Comexposium team. One to One E-Business Proud to lead the digital experience landscape at Piano, alongside an incredible team. Of course, no event is complete without a proper team picture in front of our stand—looking sharp, ready to conquer the world… or at least a few more meetings! 📸 😊 Mohamed Laaouissi, Samia ABARA Laurent de Bar, Arthur Belais Already looking forward to next year! #OneToOneMonaco #PianoAnalytics #Networking
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The INMA Subscription Summit continues in Amsterdam, bringing together 350+ industry leaders to tackle today’s biggest challenges and opportunities. In a full session, Iñigo de Juan Sainz-Planillo, Group Chief Subscriptions Officer at Unidad Editorial, shared El Mundo’s dynamic paywall journey—driving 60% increase in subscribers and a 51% boost in subscription revenue Learn how they did it: https://lnkd.in/e-Rc-3ZT #INMASummit #DigitalSubscriptions #PaywallStrategy #NewsMedia #SubscriptionGrowth #MediaInnovation
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Next week Piano is attending INMA Media Subscriptions Summit 2025, the leading event for subscription growth and revenue optimization, in Amsterdam. Join us on Friday, March 14, at 10:15 AM for a session with Michael Silberman, EVP of Media Strategy, Karen Franken, Director of Strategy, and Tim Rowell, SVP of Global Publishing. They’ll share strategies for optimizing your customer journey, using personalization to drive subscriptions, and balancing revenue streams without cannibalization. Let’s connect at #INMASummit. Schedule a demo at the show: https://lnkd.in/dSvk3ngm #MediaSubscriptions #RevenueGrowth #CustomerJourney
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