Skai

🎤 More speakers. 📈 More success stories. 💡 More innovations. 📣 More announcements. The industry is coming together for the biggest #ShopAble ever! Discover the future of commerce media May 14 in NYC. Register today: https://okt.to/YEOgBW #ShopAble2025

👉 Swipe to see how Ogilvy boosted lead volume by 40% and reduced cost per lead by 28%. Read the full case study: https://okt.to/1hJbxn

Discover how Walmart Connect is powering the future of retail media in this #RetailMediaThursdays episode featuring Sonya Hober, Head of Technology Provider Partnerships! 🛍️ Learn how Walmart Connect evolved from sponsored search to a full-funnel retail media powerhouse - spanning on-site, off-site, and in-store. 🧠 See how AI-powered tools and automation will help advertisers save time, stretch budgets further, and boost performance. 📱 Go beyond digital properties to explore off-site opportunities that unlock social and CTV impact. 🛒 Discover the importance of in-store attribution for search campaigns and first-party data that connects online and in-store results. 🚀 What's next? Get the scoop on the innovative solutions coming soon. Don’t miss the full episode: https://okt.to/oykwq3

Retail media and social advertising are leading the charge! 🚀 Our latest study shows they're now the top marketing channels, with significant growth over the last year. See what else is gaining traction 👇 Get the full 2025 State of Retail Media Report: https://okt.to/MD5N8q

Our recent LinkedIn poll highlighted the growing need for Gen AI in marketing. Based on those results, let's dive into the must-have capabilities *you* should be looking for from your technology partners 👇 ⚡️ Fast & actionable insights 📈 Measurable business outcomes ⏱️ Increased team productivity Learn what to ask your potential vendors -- and the red flags to watch for: https://okt.to/uAEH7Y

Feeling the pressure of tariffs and inflation on your retail media planning? Get valuable guidance from Jacob Snelson, CMO of The Bluebird Group, on how to navigate the uncertainty. Discover the importance of doubling down on data-driven strategies, focusing on profitability, and remaining agile so you can seize opportunities to gain ground. 👉 https://okt.to/hUolDI

K in the Park is BACK. But now it's ShopAble in the Park! 🎉 Join the brightest minds in the business to help shape the future of commerce media in a unique festival setting. Expert speakers, real success stories, big announcements, and fun vibes await July 9 in London. It's definitely not your typical industry event! Register now >> https://okt.to/1W3jbm

Retail Media YoY performance: retailer edition! 👇 Let's dive into the latest Q1 data: Overall retail media click costs held steady with just a 1% increase YoY, but retailer strategies showed differences, based on ad spend from Skai clients: ➡️ Amazon CPC rose slightly (+7%), reflecting increased competition and DSP experiments ➡️ Walmart CPC were up slightly by 1.5%, highlighting consistent engagement and budget efficiency for marketers. Register for our April 24 webinar for more exclusive digital media trends and insights: https://okt.to/AOQbpC (As always, this analysis is based on spending from Skai clients only and should not be interpreted as a fully accurate representation of channel or individual publisher performance.)

Tired of generic answers from GenAI? The problem might be your generic prompts. Here's a tip: Start simple but then add specifics (dimensions, metrics, comparisons) to get tailored responses and strategic insights that you can turn into action. Learn more about how to unlock the value of your commerce media data with GenAI: https://okt.to/g8IRCh

By turning loyalty data into actionable targeting across a range of ad formats and directly linking media to sales, Kroger Precision Marketing (KPM) is a standout solution for reaching grocery shoppers thanks to its: 🛒 Reach 🛒 Data 🛒 Privacy 🛒 Performance Learn more about Kroger and how Skai can help maximize your campaigns: https://okt.to/kXIDps