For travel and hospitality brands, challenges revolve around reaching potential guests and proving that marketing efforts lead to actual bookings. Windstar Cruises could see online interactions, but couldn’t link them directly to bookings. By partnering with Experian and MMGY, Windstar implemented a data-driven strategy that closed the loop between digital interactions and offline bookings, resulting in over 6,500 attributed bookings. Sponsored by Experian. https://lnkd.in/e4rN-MPP
