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How Zapier works
Zapier makes it easy to integrate Hotjar with Klaviyo - no code necessary. See how you can get setup in minutes.
Choose a trigger
A trigger is the event that starts your Zap—like a "New Feedback" from Hotjar.
Add your action
An action happens after the trigger—such as "Add Profile to List" in Klaviyo.
You’re connected!
Zapier seamlessly connects Hotjar and Klaviyo, automating your workflow.
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Frequently Asked Questions about Hotjar + Klaviyo integrations
New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Hotjar and Klaviyo
How do I integrate Hotjar with Klaviyo?
You can integrate Hotjar with Klaviyo by using Zapier, which connects the two applications seamlessly. Once connected, you can set up triggers to send your Hotjar feedback, surveys, or tracking information directly into Klaviyo as custom properties or events.
Can I use Hotjar events to trigger flows in Klaviyo?
Yes, once you've integrated Hotjar with Klaviyo via Zapier, you can utilize events captured in Hotjar, such as heatmaps or survey submissions, as triggers for automated flows in Klaviyo. This allows for real-time responses to user interactions on your website.
What types of data can be sent from Hotjar to Klaviyo?
Through the integration setup using Zapier, you can send various types of data from Hotjar to Klaviyo including survey responses, session recordings metadata, heatmap interactions, and visitor feedback. This data can then be used to better segment your audiences in Klaviyo.
Is it possible to capture survey data from Hotjar and use it in Klaviyo emails?
Absolutely! Integrating through Zapier allows us to take survey data collected via Hotjar and automatically create tags or add properties to profiles in Klaviyo. These tags/properties can personalize email content and customize marketing efforts based on customer feedback.
How frequently are updates done between Hotjar and Klaviyo when integrated?
When integrated using Zapier, the updates between Hotjar and Klaviyo are almost instantaneous because the system listens for triggers continuously. As soon as an event occurs in Hotjar that matches a trigger rule you've set up, an action is taken in Klaviyo within minutes.
Do I need technical skills to connect Hotjar and Klaviyo?
No significant technical skills are required. The integration with Zapier offers a no-code solution. You'll simply need access to both your Hotjar and Klaviyo accounts plus some familiarity with setting up workflows within zap interfaces.
Can visitor behavior captured by heatmaps influence email campaigns in Klaviyo?
Yes, by integrating the two systems via Zapier, we can harness behavioral data from heatmaps of users visiting your site through actions like clicks or scroll depth. This valuable information helps craft targeted campaigns towards segments that engage differently with specific parts of your site.
Supported triggers and actions
Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.
- Feedback WidgetRequired
Try ItTriggerInstant- Survey IDRequired
Try ItTriggerInstant- Audience Type
Try ItTriggerPolling- Profile IDRequired
- ListRequired
ActionWrite
- New Recording
Triggers when a new Recording is created.
Try ItTriggerInstant - Metric
Try ItTriggerPolling- Channel
Try ItTriggerPolling- TagRequired
- ListRequired
ActionWrite